JOB TITLE
Social media Marketer
ROLES and RESPONSIBILITIES
The core roles of the Social media interns include but not limited to:
- Assisting the Media and Communications Officer to manage the online presence of the Foundation, using all the available social media platforms.
- Updating and monitoring engagements on the Foundations social media platforms
- Finding and developing relevant content (including well-researched blog posts) of interest to our audience
- Tracking traffic to social media platforms and sending reports to the board on a monthly basis
- Developing interactive and innovative online campaigns, contests and competitions
- Developing video podcasts with key research information and data for the website
- Create and maintain a content editorial calendar
- Uploading videos, photo albums to the website, social media etc.
- Finding users to follow/friend/like our business and engaging them
- Tracking the growth and the impact of social media on our organization
- Sending out emails to Foundation’s stakeholders
- Assisting the Media and Communications Officer to engage stakeholders offline
Reporting Relationship: Media and Communications Officer
SKILLS and EXPERIENCE
- Excellent written and verbal communication, strong editing skills
- Superior Writing and Research Skills
- Search engine optimization and digital marketing
- Excellent Analytical and critical thinking Skills
- Strong IT Skills
- Ability to utilize reporting tools for analysis of traffic, referral link and reader demographics.
- Ability to use dropbox, sharepoint and Google drive
- Being able to understand and execute complex instructions
- Strong attention to detail
EDUCATION
- Bachelor degree in any discipline preferably in English, Mass Communication, Journalism, Marketing or any related Social Science/Art course
- Additional qualifications that are media related will be a plus